Kaylin and Kaylin
While interning at Ali Rose Mann Digital, I helped create content for Kaylin & Kaylin, a Los Angeles-based pickle brand with over 76K followers on Instagram and over 177k on Tik Tok. My role centered on developing short-form video content for Instagram Reels and TikTok. I leaned into my creative side to concept and produce playful, trend-forward videos that aligned with the brand’s bold and fun personality. I also kept a close eye on platform trends and engagement, ensuring the content stayed fresh and resonated with the audience.
Video Content
The four videos featured in my portfolio highlight my ability to stay ahead of trends, use popular audios effectively, and create scroll-stopping content that feels both fun and on-brand. I handled everything from brainstorming, editing to choosing audios. Together, these top-performing videos reached a total of 1,046,413 views. This is a reflection of my understanding of platform dynamics, timing, and audience engagement. This project showcases my skill in creating content that feels fresh, entertaining, and made to be shared.